DYNAMI:T Party. Design development for a new flavor of pina colada

Lidskae Beer is expanding its DYNAMI:T line of energy drinks.

The agency was tasked with developing a trendy design that would stand out from the other products in the line, while still demonstrating brand identity.

The disco pineapple and coconut glass reflect the new, "party" taste of the energy drink, and the bright colors transport us to the hot summer on the shores of the far away tropics.

The energetic and colorful design makes the product noticeable and recognizable on the shelf.








Behance

Project team:

Ilya Pushkar — Art director

Irina Shebeko — Technical director

Veronika Nesteruk — Designer

Anna Meleshkina — Designer

Olga Oleinik — Managing partner, Creative director

Natalya Elinskaya — Account director

Anna Vasiukovich — Project manager