Bresto-testo. Developing a name and style for a modern pelmeni

"There's no place like Brest!", - residents of the south of Belarus are sure. No wonder that a stylish cafe "Bresto-testo" was recently opened in this city, where you can taste handmade pelmeni of any taste and color - from classic meat to bright red vegetarian with beet juice.

Client came to us with a ready concept of the interior, our task was to develop a name and style of the restaurant. It was important for us to tell an impressive story of the place, to emphasize its uniqueness, high professionalism of the team, which knows everything about dough.

Idea:

In our turbulent times, it is important to find a reliable source of calm and optimism. A dumpling bar is such a place, where you are always welcomed with delicious food. A dumpling bar has a therapeutic effect: you come to the expert chefs, you get professional help with pelmeni and varenyky and as a result you get a great mood.

The rolling pin plays the role of the main style-making element - it prepares a dough base for good feeling.

Emotional communications together with the pleasure of a therapeutic session.

Project team:

Vlad Dolzhevsky — Art director

Liza Marushko — Designer

Irina Shebeko — Designer

Ilya Pushkar — Designer

Anastasia Sokolovskaya — Copywriter

Olga Oleinik — Managing partner, Creative director

Natalya Elinskaya — Account director

Konstantin Oleinik — Creative strategist

Veronica Zhiburtovich, Director:

"Sincerely thank branding agency AVC for productive, high-quality work, high, professional knowledge, diligence and a wealth of experience. Thanks to the company and its employees for their creative approach in developing the BRESTOTESTO brand. You are the best, the most creative! It was a great pleasure to work with you!"