Vegas: visual system and key rules of retail-branding
Vegas is the largest Belarusian manufacturer of orthopedic mattresses, pillows and bases. For decorations of shops AVC has developed visual system and key rules of branding.
Depending on space corporate sections has been divided into four different formats: from the smallest to the largest. Taking into account characteristics of all formats we have developed principles of effective design for each of them, that allow you to rationally demonstrate the range of products.