NEOTION. Complete air purification solutions

NEOTION is a company that produces and implements innovative technological solutions for neutralizing harmful fumes, cleaning air, surfaces and industrial emissions from harmful substances and odors. Innovative technologies and equipment for human health and environmental protection are fundamental. 

The agency was tasked with developing a new identity.

Question:

Air is vital to us. It is transparent, light, fresh, weightless.
How can we symbolically convey purity and transparency?




Response:

Use a control mold. This is how we emphasize the idea of environmental friendliness, the value of healthy, clean air. Nothing superfluous, just the monogram “NT” transferred by a control mold.

The color palette is based on natural shades, which are associated with purity and freshness.





Where NEOTION is, the air is always clean.


Команда проекта:

Olga Oleinik — Head of the project

Irina Shebeko — Technical director

Julia Kostyukevich — Designer

Yan Ignatovich — Designer

Natalia Elinskaya — Account director

Anna Vasiukovich — Project manager

Konstantin Oleinik — Creative strategist